New Audi S8 review: is it really worth £100K?

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This is the Audi S8, and it just might be the perfect car someone looking to travel in limousine luxury coupled with supercar performance! Under the bonnet you’ll find a 4-litre twin-turbo V8 that delivers 571hp and 800Nm, so it’s definitely not a case of style over substance!
Of course, as you can imagine, it doesn’t come in cheap, starting from £100,000! But when you consider that realistic competitors such as the AMG S63 & M760Li are so out of date (and when they were new, cost close to £150,000!), is the S8 the new luxury limo king? You’ll have to stick with Mat to find out!
Chapters
00:00 Intro
01:03 0 - 60mph
02:10 Brakes
02:36 Exterior Design
03:47 Interior Design
04:28 Back Seats
04:45 Boot
05:10 Five Annoying Features
06:33 Five Good Features
07:55 Everyday Driving
09:08 Twisty Road Driving
10:29 Verdict
Audi S8 Specifications:
RRP: From £97,140
Horsepower: 571hp
Fuel Economy: 24 mpg combined
Engine: 4-litre twin-turbo V8
Torque: 800Nm
Dimensions: 5,179 mm L x 1,945 mm W x 1,474 mm H
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  • Audi S8 vs Mercedes-AMG S63 vs BMW M760Li - which are you picking? VOTE with a LIKE in the comments below!

    carwowcarwow3 أشهر قبل
    • Audi s8

      Leon HeartLeon Heart22 أيام قبل
    • Audi S8 sir. This V8 Quattro beast over anything, anyday, everyday(probably). It's like this or nothing for me. 😑

      Rudraksh TiwariRudraksh Tiwariأشهر قبل
    • Audi S8

      Rodney KoerberRodney Koerberأشهر قبل
    • carwow AMG S63

      ASD 79ASD 79أشهر قبل
    • Liam Mcleish s8 = rs8

      Mosa SaköMosa Saköأشهر قبل
  • Give the option to cancel these bloody awful adverts

    Steve SteveSteve Steve7 أيام قبل
  • When you want to be a somebody buy a merc or a beemer. If you are a somebody you buy an Audi.

    Zuzumuzi NgomaneZuzumuzi Ngomane15 أيام قبل
  • Jason Statham be like: It's time for me to get going...

    Ahmed MohiuddinAhmed Mohiuddin27 أيام قبل
  • The exterior of it is exactly the same as A8. Absolutely no difference at all

    Ahmed MohiuddinAhmed Mohiuddin27 أيام قبل
  • Sergio : seeeeeeeh

    Christian De la TorreChristian De la Torre29 أيام قبل
  • The completely family car

    rimmilapudi rajasekharrimmilapudi rajasekharأشهر قبل
  • S8 is more better then rs6 and rs7 wow!

    Gersi DodaGersi Dodaأشهر قبل
  • If Roads were a transformer franchise, this Audi right here would proudly take over the roles of Optimus prime. Beast ma Boiii 👌.

    Rudraksh TiwariRudraksh Tiwariأشهر قبل
  • Looks very avarage.

    Frank KlementFrank Klementأشهر قبل
  • Mat and rory are the best in the business

    Jessel RennyJessel Rennyأشهر قبل
  • 本当かっこいいねぇ。この無機質な感じがたまらん…

    a oa oأشهر قبل
  • Will it be a8 with w12 like on the video of protecting driver?

    ROBERT TOMIĆROBERT TOMIĆأشهر قبل
  • didn't hear you ask about is bmw m worth it .very bias

    jurassicaquaticsjurassicaquaticsأشهر قبل
  • Man it looks boring like a grandpa’s car

    Rajvosa97Rajvosa97أشهر قبل
  • In India it’s more than £200k .Every imported car is doubled or tripled the price,That’s why people with a c class are also called very rich in India.

    Unknown /Unknown /أشهر قبل
  • It's ready for new Transporter movie

    Just BaneJust Baneأشهر قبل
  • Seriously How many Adverts do you need, total greed on your behalf !!!!

    Lee KetteringhamLee Ketteringhamأشهر قبل
  • Matt i never here you say is a bmw or mercedes is worth it.thats a problem for me

    L BosemanL Bosemanأشهر قبل
  • 7:16 huh w12? I thought they were offering only v8

    Adi KuruAdi Kuruأشهر قبل
  • Mijn droom auto

    Gurbetçi AdamGurbetçi Adamأشهر قبل
    • My dream car Hayalimdeki Araba

      Gurbetçi AdamGurbetçi Adamأشهر قبل
    • 😍

      Gurbetçi AdamGurbetçi Adamأشهر قبل
  • It's wonderful car and very beautiful, but don't like those quad tail pipes. It looks aftermarket made by a 18 years old teenager. This is supposed to be luxurious from every single angle

    TaqCOOLTaqCOOLأشهر قبل
  • Ah 140k in usa but 600lbs of torque

    Mid evilMid evilأشهر قبل
  • BMW M760Li ,Audi S8 , Mercedes-AMG S63

    D Traveller LKD Traveller LKأشهر قبل
  • What Audi model was used in Transporter 4

    Blue PlanetBlue Planetأشهر قبل
  • :=]] Dobogókő, Hungary, Drift! :=]]

    ForraiU96ForraiU96أشهر قبل
  • This car needs a sport Steering wheel and more aggressive hood and always leather on top of the doors standard Alcantara in the doors should be leather too not enough luxury

    Anan BadaanAnan Badaan2 أشهر قبل
  • In Mexico, the S8 costs 130K USD. BMW M760Li costs 186K USD and MB S63 costs 210K USD. There is no way to justify a 56K difference to the BMW and 80K to the benz, Audi wins hands down

    BascarooMuffinsBascarooMuffins2 أشهر قبل
  • They made it soo ugly with the new design. It's ridiculous...who really is paying that much for this ugly car?

    Bran22pBran22p2 أشهر قبل
  • nice

    LambyqooLambyqoo2 أشهر قبل
  • 100k is a freaking joke for this car

    B. OB. O2 أشهر قبل
  • 👑 Audi S8

    Planet TvPlanet Tv2 أشهر قبل
  • Plis traducción this video in spain un carwow.es I interésting audi s8 review pero soy español y no esntiendo este video

    Super IvanchuSuper Ivanchu2 أشهر قبل
  • I don’t like the overly big grill

    Kraug _Kraug _2 أشهر قبل
  • I'm excited about the S8 plus

    Trix_ZentyfiTrix_Zentyfi2 أشهر قبل
  • Do you get your own motorway lane included in the price?

    Michael StevensMichael Stevens2 أشهر قبل
  • the limiter ruins it

    Seth RoseSeth Rose2 أشهر قبل
  • did you know that at 7.36, audi a8 have w12 engine??!!

    Roland OngRoland Ong2 أشهر قبل
  • It doesnt look like a 100k car at all. Front design is so dull :

    Y JY J2 أشهر قبل
  • Amazing sport car O_O

    DJI Drone TravelDJI Drone Travel2 أشهر قبل
  • 7:36 That was A8, not S8.

    Ahmed MohiuddinAhmed Mohiuddin2 أشهر قبل
  • Fuck that car is so beautiful.

    PepegahausPepegahaus2 أشهر قبل
  • Hahahaha, there is again Matt's favorite equipment for car reviews - the stick!

    Артём НеделяАртём Неделя2 أشهر قبل
  • Hio Matt! Do you have any Volvo reviews?

    Артём НеделяАртём Неделя2 أشهر قبل
  • Yes , but this is not car for kids who wants to play with cars like You ..this car is for Your boss.

    K.T. NowakK.T. Nowak2 أشهر قبل
  • Кто с русского карвау

    ViverViver2 أشهر قبل
  • Pretty sure if he turns off the traction control he can rev these cars til his hearts content

    Matty MckinstryMatty Mckinstry2 أشهر قبل
  • In Vietnam, you dont need to ask this question. Because we have to pay over 300.000 pounds to buy this car. 100.000 is very cheap.🤤🤤

    Thanh Tú HồThanh Tú Hồ2 أشهر قبل
  • I can't wait when Audi drops HORCH to compete with Maybach and Rolls Royce

    Mwethera James ShaqueMwethera James Shaque2 أشهر قبل
  • I know its lighter but the Lexus GS300 only takes 40.8m in 2.8 sec. See JC on stopping distances.

    Golo1949Golo19492 أشهر قبل
  • Imagine an RS8!

    SpeedDemonSpeedDemon2 أشهر قبل
  • I donw know what car to buy cz when I choose 1 another good 1 comes out in 1 day

    Asad kAsad k2 أشهر قبل
  • Why Audi? Why you make this car faster than an RS7.. but with less power figure. I’m confused...

    Gantira FahreizaGantira Fahreiza2 أشهر قبل
  • перевод?

    Алмаз ХамзинАлмаз Хамзин2 أشهر قبل
  • s8

    Dumi PatsikaDumi Patsika2 أشهر قبل
  • Am I the only one finding this car's design absolutely bland?

    Laszlo MaviliaLaszlo Mavilia2 أشهر قبل
  • Difference between S8 and A8L?

    LAW NEWSLAW NEWS2 أشهر قبل
  • 11:25

    본계정본계정2 أشهر قبل
  • Man i love mat Watson. Seriously if you fire him i am literally going to kill you all and make it hurt

    Ben SuttonBen Sutton2 أشهر قبل
  • matt you cannot disrespect the "carwow stick of truth" just like that

    Sangam LimbuSangam Limbu2 أشهر قبل
  • The best car ever... Fantastic car💪💪💪

    Davor VrkiDavor Vrki2 أشهر قبل
  • Car looks so boring

    Richard van TrichtRichard van Tricht2 أشهر قبل
  • 👍👍👍♥️♥️♥️♥️♥️💯💯💯💯💯💯☑️☑️☑️☑️☑️☑️☑️☑️☑️☑️☑️🙏🙏🙏

    வெங்கடேஷ் ntkவெங்கடேஷ் ntk2 أشهر قبل
  • Lovely if you buy new with bumper to bumper warranty. After 3 years - Hahaha. Audi will be inheriting your house. Google Audi turbo filter as a small taster.

    James HarrisonJames Harrison2 أشهر قبل
  • My god if I had that money to spend on a car I'd be getting a Tesla.

    ygg drasilygg drasil2 أشهر قبل
  • Pretty impressive ini?! Loved that reaction 😎

    Hansie AbrahamHansie Abraham2 أشهر قبل
  • It is a shame that you are not based in German Autobahn.

    Mandakh GanbaatarMandakh Ganbaatar2 أشهر قبل
  • Can you use 1 stick for all cars, not just a random one every time? Perhaps get 1 painted with the carwow logo etc.

    T-BagT-Bag2 أشهر قبل
  • I will buy it in 10 years when the price drops

    Savage MadaFakaSavage MadaFaka2 أشهر قبل
  • 'It drives awful wheels.' K (yeah, I know I'm deaf af)

    Zsolt JuhászZsolt Juhász2 أشهر قبل
  • It costs exactly double that in india.. ~£200K base model

    whatever04whatever042 أشهر قبل
  • Thank you mat for doing Audi S8❤️🙏

    Vijayvijay17april OmmVijayvijay17april Omm2 أشهر قبل
  • 0:12 "𝙉𝙊𝙍𝙈𝘼𝙇" limousine luxury.

    Aleem SiddiqueAleem Siddique2 أشهر قبل
  • Citroen C4 Grand Picaso👍 2010 y,is better and and more comfortable for longer trips, more economical and definitely lasts longer...audi is'n like before...👎 and for everybody who not believe me 🖕🖕🖕fuck audi it's chinese car

    Seven seven seven KlubSeven seven seven Klub2 أشهر قبل
  • 7:15 that a8 has a w12 engine? since when

    Daniel JordanDaniel Jordan2 أشهر قبل
  • Mısss s8

    idris yavuzidris yavuz2 أشهر قبل
  • Super s8

    idris yavuzidris yavuz2 أشهر قبل
  • Your mix of metric and imperial is enough to envoke WWIII. Love your videos though!

    Adam De GioiaAdam De Gioia2 أشهر قبل
  • CarWow are so minted, I reckon they could've got Jason Statham to review this car (think of the views) _Is The New S8 The Ultimate Transporter?_ Disclaimer: Matt is still awesome!

    John MitchellJohn Mitchell2 أشهر قبل
  • Do a drag race between a BMW M760Li vs Audi S8 vs Mercedes S63

    11plus preparation11plus preparation2 أشهر قبل
  • It would not need an ad if it were worth the price. AMIN

    Marko StanojevicMarko Stanojevic2 أشهر قبل
  • No it is not worth 100k...as any other car on the planet does not worth the price it is sold for.

    Marko StanojevicMarko Stanojevic2 أشهر قبل
  • 100K ? 250K here in Cambodia

    Jiraiya BoyJiraiya Boy2 أشهر قبل
  • Ronin...🤔

    Kyle FpvKyle Fpv2 أشهر قبل
  • hey Matt did you change your cameraman?!...nowadays your video angle looks different than previous

    Susnigdho MohantaSusnigdho Mohanta2 أشهر قبل
  • If I find what I like, I stick with it, run with it and walah at the finish line. Audi! You're uniquely you! 😘

    Mpendulo MkhizeMpendulo Mkhize2 أشهر قبل
  • I live in canada and only have the s8 with the lwb

    Arthur MorganArthur Morgan2 أشهر قبل
  • The S8 finishes the quarter mile before my car can even reach 100kph 😂😂😂

    Khb 888Khb 8882 أشهر قبل
  • Audi’s sedans are too similar. The 8 doesn’t look anything like a limo.

    vondahevondahe2 أشهر قبل
    • Audi A4 2.5 TDI Of course. It’s called brand identity. It sounds so simple but it’s very hard to master. Porsche have perfected it. Anyone would recognise any Porsche made since the 1960’es. Mercedes was the same until they decided to create more product lines than you can count. They’ve lost their direction by trying to be everything at the same time. Audi has followed Mercedes to some extend but all their sedans look the same. Whether you think that’s a great idea or not, it’s hard to see what would persuade a prospective buyer to chose the next level when it looks the same as the previous. Then why even have different series? It makes no sense. The best series identity I can think of was BMW especially in the 1980’es and a little bit less in the 1990’es. You could literally see a kilometre away if it was a 3 series, a 5 series, a (rarer) 6 series or a 7 series. Now they have the amputated 3 series called the 1 series, the abominable 2 series, the 3, 4, 5, 6 and 7 series and they all look like a Samsonite suitcase with the nostrils of a blue whale (if those had nostrils). Pretty? Absolutely not.

      vondahevondahe2 أشهر قبل
    • Yep looks way too much like the new A6, that’s why I think BMWs controversial huge grill on the 7 series was a good idea, clear identifier of a luxury limousine.

      T C1878T C18782 أشهر قبل
  • Oooo my good , nearly all models look the same, and that kidney grill is just awful huge 😫

    florin Raduflorin Radu2 أشهر قبل
    • So as BMW, Mercedes, Lexus every car company doing it now

      RonmakeRonmake2 أشهر قبل
  • This car has only one option or it has s8L also ?🤔

    Jay PachaniJay Pachani2 أشهر قبل
  • Do a dragrace between a GOLF R vs GOLF GTI TCR. There is no consensus wich one is faster! Show us with the dragrace science wich one is quicker!

    S LS L2 أشهر قبل
  • if people will buy over-priced as fuck aston martins, this is way better value

    LlamaLlama2 أشهر قبل
  • meanwhile, in a range rover you get 900L of boot space! it definitely not worth 100k. why would anyone buy a german car for 100k when you can get a proper British made car even under with better options?! but seriously, no offence! let's remark one outstanding point! Germans realised the British are right about placing the lcd screen where it is and not in a pop-up sort of screen!

    Marshall BlrMarshall Blr2 أشهر قبل
  • 9:14 yeah it does

    yeet y?yeet y?2 أشهر قبل
  • It looks so boring.

    Aryrix 1Aryrix 12 أشهر قبل
  • These depreciate..a lot. I bought a 2013 S8 for $48k with 24k miles in 2018 (originally sold for $130k). Added apr stage 1 for $2k and it is just as fast and looks almost the same as this 2020. Love my Stage 1 2013 S8. A real sleeper.

    astrodad65astrodad653 أشهر قبل
  • “There are a few ways you can tell this is not an A8, like the S8 badges”. lol you’re a smart lad aren’t ya? Shows why you make the big bucks! Picking up on details like that

    HDStudiosHDStudios3 أشهر قبل
  • 2.3 tonnes?? Almost the weight of a full size suv..why does it have to be so heavy..no wonder the fuel economy is not great

    mc Macmc Mac3 أشهر قبل
  • Does this mean we might be getting another Transporter movie?

    fabulousprofoundfabulousprofound3 أشهر قبل